Soundmojis
DNS
Collectible characters with sound, designed like premium toys you want on a shelf, not assets you wait to flip.
Founder and CEO of DNS, where my team created Soundmojis.
Most NFT profile pictures are spreadsheets wearing a face. The value is the floor price, the art is an afterthought, and the feeling is speculation.
Soundmojis were the opposite bet: collectible characters designed like premium vinyl toys, with sound. An artist could put their actual voice inside one, as rapper Kane Mayfield did. Season Zero was free for anyone on the waitlist, because the first feeling had to be "I want that one," never "what is this worth."
The reference point was the designer toy on a shelf, the Munny or the Funko you keep because you love the object. Ownership on a chain sits underneath and stays quiet. If the toy is not desirable with the technology hidden, the technology was never going to save it.
Gallery
- The cast. Each one is a profile avatar with personality, designed to be loved before it is valued.
- Designed down to the packaging, because a premium toy starts feeling premium in the box.
- The lineage worn openly: vinyl designer toys, Munny and Funko, not financial instruments.
- Artist Soundmojis carry a musician's actual voice, here rapper Kane Mayfield's.